Omnia Nightclub Las Vegas is one of the best interactive nightlife venue experiences designed by global hospitality company Hakkasan Group. Located inside Caesars Palace in Las Vegas the facility is one of the most state of the art nightclubs in the world. The venue features architectural design by the internationally renowned Rockwell Group, System and video design by Audiotek, Lighting and Media Servers by DMD studios with visual and interactive by Xitelabs (Formerly V Squared Labs) OMNIA spans a total of 75,000 square feet and immerses club goers in a multi sensory experience. The multi-level venue encompasses a seductive ultra-lounge, a high-energy main room and mezzanine, as well as a breathtaking rooftop garden, showcasing panoramic views of the Las Vegas Strip. Omnia Nightclub Las Vegas was Voted “Best Visual Extravaganza” by Vegas Seven; “Best New Nightclub” by Las Vegas Review Journal; and 2015’s “Best New Nightclub” in Vegas Magazine Awards. We take pride in having helped contribute to the success of Omnia through our animation and interactive work on display.
Our visual designs were conceptualized around themes of opulence, classic design and modern technology. Rich golden, shimmering, crystalline, modern and vibrant in nature.
Take a Virutal 360 of Omnia tour to see some of our work on display.
To complete this project we embarked on an extensive production offering featuring original animation and complex, large scale interactive visual art. For the immersive animations our team created over 20 unique visual art theme collections which serve to highlight the unique architecture of the expansive LED displays inside the nightclub. These unique displays are curved along the balcony of the entire club and feature intricate three-dimensional animations replete with fluid geometry and complex environments. These visual artworks where designed from the beginning to be played live by a VJ to help create an unforgettable interactive experience.
The interactive visual experience at Omnia Nightclub Las Vegas featured more than 80 LED screens that display dynamic real-time visuals, developed by Xitelabs formerly (V Squared Labs) and Keith Lostracco’s custom Luminosity TouchDesigner framework. Additionally, Microsoft Kinect camera sensors allow patrons of the club to experience beautiful and luxurious reactive digital environments as they traverse the entryway into the club. The Kinect cameras use data to drive real-time animations using active human motion and location proximity. When visitors walk through the halls, the displays respond to their presence by exhibiting a variety of different visual effects that include swaying crystal chandeliers, reactive candle flames, and ambient falling rain. A total of 12 interactive scenes were created along with individual video systems, which allow the content to be modified infinitely.
Deliverables: Creative Direction, 3D Animation, Interactive Content Creation, System Programming & Installation