XiteLabs (Tandem) was asked to produce for Microsoft Build ultra-wide 22,000 pixel CG animations that hearken to Minecraft’s stylings, and adhere somewhat loosely to the confines of the Minecraft design approach. Basically, everything has to be built out of cubes!

Multiple artists modeled and textured away to re-create San Francisco and Seattle city-scapes and the Microsoft campus. The project was done in Lightwave and ran live via webstream to many many people who have probably never played Minecraft.